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She does it all…Web ad design; print ad design; photography; videos; sales; brochures; event planning and marketing; and on and on it goes. And lately she’s elevated her sales game to be one of the leading brokers of premium Arabian horses in the world. She of course is Riyan Rivero of Equine Image Center based in Scottsdale, AZ. In this program, Riyan shares her insights and advice on how to best promote your Arabian horse, whether for sale or a stallion being marketed for stallion services. Marketing and sales is where the proverbial rubber meets the road, and honing one’s marketing and sales capabilities is about as important as it gets to ensuring success in the Arabian horse business.
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State of Our Industry – Robin Hopkinson
Cost Effective Marketing & Sales Tips
Nice to hear the positive outlook in a recessed American economy. With the impressive history of Ryan’s exposure and success in the equine market place, she makes for a great study.
I certainly agree that it was easy to listen to and that being because of the positive outlook Riyan gave. I liked hearing her different approaches to marketing and what is needed in order to try to gain leverage in the competitive market. We will be opening a blog section of our site shortly and Riyan will be on board sharing more tips and techniques for marketing the Arabian horse.
Congratulations!
You Riyan and Ricardo will be a big team!Stay like you are both and you will have a lot of success!!!
Nicole and Gaetan
Quebec, Canada